Privacy Policy App


Brö Germany GmbH

Privacy Policy – INTRODUCTION

Brö Germany GmbH („BA“) it is an important concern that your privacy is protected when using our services. We have therefore created this Privacy Policy to explain to you how your personal data is processed and protected. Please inform yourself of any changes to this Privacy Policy by visiting our websites and mobile applications („Platform“).

This privacy policy only applies to customers of BA and users of our platform and services.



BA collects information to run our business and provide you with ways to reduce food waste. We collect both personal data and other information to support these efforts.

„Personal data“ is information that can be used directly or indirectly, alone or in conjunction with other information to identify you as an individual customer. This can include your exact location information.

„Other information“ is anonymous, aggregated, de-identified or otherwise information that does not reveal your identity. This includes age, gender, browser and operating system, usage times of our services and websites visited. We collect and use this information to understand how you and our customers use our services as a whole, and to continuously fine-tune, improve and renew them and expand products and services according to the needs of our customers. We also collect feedback from trusted payment service providers when you shop on the platform. Depending on the payment method, this may include a subscription ID that is sent to the payment service provider. We DO NOT collect credit card information. If you use a mobile device, we also collect and use your Apple Identifier for Advertising (IDFA) and your Google Advertising ID (AAID) to recognize your device and to support activities on our services. These numerical values ​​are not permanently tied to your device and can be reset by you via your device settings, depending on the operating system.

We collect personal data in the following ways:
1. When you register with us, we collect registration and demographic data, such as Name, email address, password, country and exact location. We also collect your mobile phone number.

We process this personal data because it is necessary for the performance of our contract with you regarding the use of the platform in accordance with Article 6 (1) (b) GDPR.

  1. When you use our services or interact with them, we collect personal data such as Location data. We use your location data to provide an improved service. We can also use your location data to carry out analyzes to improve our services.

We collect location data in several ways:

  1. from your mobile operator,
  2. directly from the device on which you use our services.

The way we collect location data varies depending on whether you are accessing the Services through a website or a mobile application.

When you access the Services through one of our mobile applications, the way in which we collect location data depends on the operating system of your mobile device. In principle, we do not collect any location data unless you have consented to the processing. If you opt out of collecting location data in the app, we will not collect your location data unless you enter it manually.

We process this personal data with your consent in accordance with Article 6 (1) (a) GDPR.

Other information: We may collect more information about your use of our services. This includes, for example, your device type, network operator, browser type, operating system, Internet domain and host name, date and time of access as well as the referring and forwarding URL, as well as transaction data about the activities you carry out and how you interact with the services, e.g. which data displayed, clicked on or shared, the click pattern and the time spent on each website or page; and searches you can perform on the Services.

We process this personal data because it is necessary to safeguard our legitimate interests in improving our platform in accordance with Article 6 (1) (f) GDPR.

3. When you connect with us through social media, we may collect account or profile information.

You can choose to activate the login or the registration via Facebook („Social Networking Services“). If you connect via your social networking service account, we may collect personal data that you have provided to this social networking service. For example, if you log in with your Facebook login data, we can collect personal data from your Facebook profile with your consent, as far as this is permitted in accordance with the Facebook Terms of Use, such as your email address and your profile picture. If you do not want to provide us with this information, you must change the data protection settings on your account for the social networking service. For more information, please review the privacy policy and terms of your social networking services account, which govern the way in which this account information is collected and shared with us.

We process this personal data with your consent in accordance with Article 6 (1) (a) GDPR.

  1. When you participate in surveys, promotions, contests, and sweepstakes, we collect contact information, demographic information, and information on eligibility.

We may sponsor contests, sweepstakes and other promotions and we may ask you to provide personal information such as your name, address, email address, telephone number, age, and other information that may be required to participate.

We may also conduct surveys asking you to answer questions on a range of topics, from personal information to brand and product preferences.

We process this personal data on the basis of your consent, in accordance with Article 6 (1) (a) GDPR or because it is necessary to safeguard our legitimate interests in improving our platform in accordance with Article 6 (1) (f) GDPR.

If we collect personal data directly from you, you provide us with this personal data voluntarily in order to be able to use the platform.

The transmission of your personal data to us is voluntary, but failure to transmit your personal data may mean that you cannot use the platform or take part in promotions, competitions or sweepstakes.



We use the data we collect to operate our company, promote and improve our existing platform, develop new services, and improve and personalize your experience of working with us. We also use your personal data to communicate with you.

We use your personal data for the following purposes:

  1. To operate our company and perform our services.

We use your personal data to create and manage your personal account at BA and to process your orders.

  1. To personalize the user experience of our services in order to better understand customers and gain customer knowledge

We use your personal data to carry out analyzes and to offer you the corresponding functionality. This includes showing you a map or list view of nearby stores and suggesting the stores that are most relevant to you.

  1. To communicate with you and answer your queries.

When you register an account with us, you have the option to receive announcements about us and our products and services by email and / or push notifications. If you consent to receiving these communications, we may use your personal data and other information to communicate with you about BA products or services that you have purchased or used and to notify you about other products, promotions and services that we think may be of interest to you. You can manage your communication preferences at any time through the mobile applications.

We can use your personal data to respond to your requests for technical support, online services, product information or any other communication you initiate. This includes access to your account to answer technical support inquiries.

In addition, upon your request, we will use your personal data to register you for promotions, programs or offers. We may also use your personal information to notify you of promotions and other special offers. Please note that regardless of your settings for e-mail and push notifications, we can send you notifications regarding the performance of our services, such as the revision of our terms and conditions or this privacy policy or other formal communication about products or services that You have purchased or are using. This also includes emails, push notifications, and text messages.

  1. To customize our advertising and marketing.

We use personal data and other information to support our advertising and marketing campaigns and to provide you with information about the products and services that we believe are most relevant to you.


The data you have collected is stored within the European Economic Area („EEA“), but can also be transferred to a country outside the EEA and processed there. Such a transfer of your personal data takes place in accordance with the applicable laws.

BA stores your personal data as long as you have an account with us or as long as it is necessary for the provision of the services. We also save and use your personal data insofar as this is necessary to comply with our legal obligations, to settle disputes and to enforce our contracts. We store your personal data for up to 5 years after the end of the year in which you delete your account, in order to comply with our legal obligations under the German Accounting Act or to establish, exercise or defend legal claims.


Brö Germany GmbH („BA“) is the person responsible for the personal data that you transmit to us and responsible for your personal data in accordance with the German Data Protection Act, which implements the EU Data Protection Directive (95/46 / EC).


Your data can be passed on within the BA group of companies. We never pass your data on to third parties outside the BA group of companies, or sell or exchange them for marketing purposes. Data that is passed on to third parties will only be used to provide you with the above-mentioned services, e.g. Media services and agencies for sending newsletters and information or debt collection companies for the purpose of credit checks, identity checks and debt collection.

How do we protect your personal data?

We have taken technical and organizational measures to protect your data from loss, manipulation and unauthorized access. We continuously adapt our security measures to technological progress and developments. In order to make card purchases with us as secure as possible, all information is sent in encrypted form. This means that the information is passed on over a secure connection and that external parties cannot read your personal data. For card purchases, we work with PCP-compliant payment service providers who help us to check directly with your bank whether your card is valid for the purchase. Our payment service providers process your card data in accordance with the international PCI DSS security standards, which were developed by the card companies VISA, MasterCard, Diners, American Express and JCB. This means that your card data is processed at a very high level of security. If you pay by card, we reserve the right to carry out an identity check.


You have the right to request information about the personal data we have stored about you at any time. If your personal data is incorrect, incomplete or irrelevant, you can request that the information be corrected or removed. You also have the right to request the restricted processing of your personal data and, if necessary, the restriction of processing to data portability. We cannot remove your personal data if there is a statutory retention requirement, such as accounting rules, or if there are other legitimate reasons for storing the data, such as outstanding claims. You can revoke your consent to the use of personal data for marketing purposes at any time. You can either contact us by letter to Brö Germany GmbH, Customer Service, Schuckenteichweg 25, 33818 Leopoldshöhe, or by email to This Privacy Policy does not affect your rights under data protection law.

Brö Germany GmbH
Schuckenteichweg 25
33818 Leopoldshöhe

Version December 2020 (translated by Google translate)